Crypto exchange Kraken introduced a new full-service
brokerage solution targeting hedge funds, asset managers, corporates, and
other large-scale market participants.
Dubbed Kraken Prime, the new platform reportedly consolidates
trading, custody, and asset financing into one streamlined interface. The move
signals Kraken’s deeper commitment to institutional crypto adoption and
positions the firm to compete directly with traditional prime brokers.
Backed by 24/7 client service and robust
infrastructure, the new platform aims to provide execution quality and
operational rigor familiar to traditional finance players.
Designed for Institutions at a Pivotal Time
Kraken sees an inflection point in the institutional
adoption of digital assets. As regulatory clarity increases and market
infrastructure evolves, large financial entities are seeking partners that can
offer both technical capability and compliance assurance.
One of the platform’s standout features is access to
liquidity covering over 90% of the digital asset market, sourced from more than
20 global venues.
Commenting about the latest move, Kraken co-CEO David Ripley said: “We enter this market with a clear mandate: Deliver execution quality, service depth, and institutional rigor that not only meet but exceed what traditional finance expects. Kraken Prime’s edge lies in prioritizing quality, reliability, and consistency, which are especially critical in volatile markets. We may not be the first to market, but we’re setting the bar for institutional crypto.”
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David Ripley, Source: LinkedIn
Kraken Prime uses a smart order routing system to
integrate on- and off-platform liquidity, supporting seamless trade execution
and minimal slippage, a key priority for large-volume traders.
Trades are executed directly from qualified custody
accounts managed by Kraken Financial, a state-chartered U.S. bank. This setup
enhances operational security and streamlines the post-trade process.
Round-the-Clock Support and Credit Facilities
Kraken Prime’s service layer includes high-touch
client support available 24/7, a rarity in traditional markets but a necessity
in crypto’s always-on trading environment.
The platform also enables
institutional-grade asset-backed lending and T+1 credit facilities, giving
clients more flexibility to manage capital efficiently.
Last month, Kraken announced plans to offer tokenized
versions of popular U.S. equities. The exchange mentioned that it will list a
new suite of tokenized equities dubbed xStocks in partnership with Backed
Finance.
The assets will reportedly be live on the Solana
blockchain and represent actual shares held 1:1 by Backed. The company also acquired
NinjaTrader, a prominent U.S. futures trading platform, for $1.5 billion.
Crypto exchange Kraken introduced a new full-service
brokerage solution targeting hedge funds, asset managers, corporates, and
other large-scale market participants.
Dubbed Kraken Prime, the new platform reportedly consolidates
trading, custody, and asset financing into one streamlined interface. The move
signals Kraken’s deeper commitment to institutional crypto adoption and
positions the firm to compete directly with traditional prime brokers.
Backed by 24/7 client service and robust
infrastructure, the new platform aims to provide execution quality and
operational rigor familiar to traditional finance players.
Designed for Institutions at a Pivotal Time
Kraken sees an inflection point in the institutional
adoption of digital assets. As regulatory clarity increases and market
infrastructure evolves, large financial entities are seeking partners that can
offer both technical capability and compliance assurance.
One of the platform’s standout features is access to
liquidity covering over 90% of the digital asset market, sourced from more than
20 global venues.
Commenting about the latest move, Kraken co-CEO David Ripley said: “We enter this market with a clear mandate: Deliver execution quality, service depth, and institutional rigor that not only meet but exceed what traditional finance expects. Kraken Prime’s edge lies in prioritizing quality, reliability, and consistency, which are especially critical in volatile markets. We may not be the first to market, but we’re setting the bar for institutional crypto.”
You may also like: EC Markets Adds UAE License to Its Global Regulatory Approvals Alongside FCA and ASIC
David Ripley, Source: LinkedIn
Kraken Prime uses a smart order routing system to
integrate on- and off-platform liquidity, supporting seamless trade execution
and minimal slippage, a key priority for large-volume traders.
Trades are executed directly from qualified custody
accounts managed by Kraken Financial, a state-chartered U.S. bank. This setup
enhances operational security and streamlines the post-trade process.
Round-the-Clock Support and Credit Facilities
Kraken Prime’s service layer includes high-touch
client support available 24/7, a rarity in traditional markets but a necessity
in crypto’s always-on trading environment.
The platform also enables
institutional-grade asset-backed lending and T+1 credit facilities, giving
clients more flexibility to manage capital efficiently.
Last month, Kraken announced plans to offer tokenized
versions of popular U.S. equities. The exchange mentioned that it will list a
new suite of tokenized equities dubbed xStocks in partnership with Backed
Finance.
The assets will reportedly be live on the Solana
blockchain and represent actual shares held 1:1 by Backed. The company also acquired
NinjaTrader, a prominent U.S. futures trading platform, for $1.5 billion.







